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The James Purpose Based Investment Index

 

James Investment Research (JIR) serves as sponsor of the James Purpose Based Investment Index (JBRI), which applies James Investment Research’s Time-Tested Multi-Factor Stock Selection Methodology to a constituent universe that is designed to exclude companies that are involved in practices and products objectionable from a Biblical perspective, such as abortion, entertainment (sexually graphic, violent, profane, glorifying drugs/alcohol, propaganda, or undermining family values), pornography, lifestyle (LGBTQ promotion or targeted ads), alcohol, rights (terrorism, persecution of Christians, or undermining human/workers’ rights), tobacco, and gambling.

 

Strictly Rules Based

JBRI depends on a clearly defined rules-based methodology, which is overseen by an impartial Index Committee. No discretion is exercised in compiling the indexes and a pre-defined screening protocol assures a consistent, transparent and arms-length compilation process.